ALISO VIEJO, Calif., -April 18, 2006 - Buy.com, Inc., The Internet Superstore™, today announced the launch of its Canadian website: www.ca.buy.com. Buy.com Canada, a wholly owned subsidiary of Buy.com, offers thousands of top products at competitive prices in five high-tech categories including: Computers, Software, Consumer Electronics, Digital Cameras, and Home Networking.

Buy.com Canada provides consumers with a wide variety of technology products with a Low Price Guarantee, so customers are assured that they are receiving value for their Canadian dollars. In addition, Canadian consumers, like their American neighbors, will enjoy Buy.com's "Free Shipping" offers on thousands of popular items.

"Our virtual commerce model allows us to expand into new markets quickly and efficiently, further solidifying the Buy.com brand as a global multi-category, low price leader" said Scott Blum, Chairman and CEO of Buy.com. "We are excited to now offer Canadian consumers a wide selection of name-brand technology products at competitive prices," he added.

Buy.com Canada is open for business and can be accessed at www.ca.buy.com.

About Buy.com

Buy.com is a leading e-commerce company focused on providing its customers with a positive shopping experience and a broad selection of high-quality technology and entertainment retail goods at competitive prices. Buy.com offers over 2 million products in a range of categories including consumer electronics, computer hardware and software, cell phones, books, music, videos, games, digital music downloads, toys and sporting goods. Individuals and businesses can shop quickly and easily at Buy.com 24 hours a day, 7 days a week. Buy.com, founded in June of 1997, is located in Aliso Viejo, California. Buy.com® and The Internet SuperstoreTM are trademarks of Buy.com Inc.

Cautionary Statement

This news release contains forward-looking statements that are based on our current beliefs and assumptions and on information currently available to our management. In some cases, you can identify forward-looking statements by terms such as "anticipates," "believes," "expects," "intends," "plans," "proposed," "should," "will," and similar expressions intended to identify forward-looking statements. Forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements. These forward-looking statements represent beliefs and assumptions only as of the date of this news release, and we assume no obligation to update these forward-looking statements publicly, even if new information becomes available in the future.

For media inquiries, contact:
Shaila Arora
Thinkbig Media for Buy.com
Phone: 949-330-6065
Mobile: 310-749-5006
shaila@thinkbigmedia.com